There are three ways to achieve this:
Clarity: know who you are and understand your client's needs.
Consistency: be consistent in your branding and communication.
Emotional connection: build relationships with your clients.
It’s sometimes difficult to know where to start. I will be with you every step of the way.
The stronger your online presence, the more trust you can build with your target audience.
First things first, we do a FREE 30 MINUTE BRAND DISCOVERY CALL. This is where we discover if I am the right fit for you and visa versa. This is also a good time to ask any questions about working with me. Take the first step and make you booking HERE.
Once we decide on your brand journey in the discovery call, we will then setup an ONLINE STRATEGIC SESSION.
In this session we go through my brand identity questionnaire and discuss aspects of your brand heart, messaging and visual identity. There will be some homework for you to do before I can continue with the identity development.
I can now start with the VISUAL IDENTITY. I will create a MOOD BOARD. This is a visual tool for communication. It involves creating a collage of text, images, colours and samples of objects. This collage represents the mood/look and feel of your brand - it aims to evoke emotions. The mood board is a good foundation for logo design.